Zagga

Sipland partnered with Zagga to evolve a strong existing foundation into a fully realized brand world with clearer positioning, refined messaging, and a cohesive visual system. Through expanded identity design and strategic creative direction, we built a scalable brand framework that carried seamlessly from social storytelling to in-store presence. The launch campaign grounded Zagga in Atlanta culture, blending founder storytelling with nostalgic, high-energy moments of everyday community life.

Client

ZAGGA

Services

BRAND STRATEGY & POSITIONING REFINEMENT
VISUAL IDENTITY EXPANSION (SECONDARY LOGO, COLOR PALETTE, TYPOGRAPHY SYSTEM)
BRAND MESSAGING, COPYWRITING & CREATIVE TAGLINES
SOCIAL MEDIA TEMPLATE SYSTEM DESIGN
POINT-OF-SALE & RETAIL DESIGN ASSETS
FOUNDER & LAUNCH CAMPAIGN CREATIVE DIRECTION
LIFESTYLE PHOTOGRAPHY DIRECTION & CULTURAL STORYTELLING (ATLANTA-BASED)